that inspire.


Southfields is an investment holdings, private equity and growth stage venture firm dedicated to cultivating innovative and sustainable businesses and growing them to global success.

Founded by internationally awarded entrepreneur and investor, Shukri Toefy, the company is driven by its vision of investments that inspire growth, innovation, and shared prosperity. In pursuit of this, Shukri has assembled an experienced board of advisors and a management team with a demonstrated track record of leadership success.

By shifting capital flows to companies with the potential to make an impact on a global scale, we aim to change the face of financial investments in both developed and emerging markets by acting as a conduit for growth, and empowering businesses to change the world.

We believe in the power of business to create; to catalyse human imagination and harness it into ideas that have never existed before, or have ever existed so bravely, creating new and meaningful connections that shape communities positively the world over.

As a black owned and managed company with roots in South Africa and a commitment to advancing diversity, equity and inclusion; Southfields has the necessary credentials to strengthen the broad based Black Economic Empowerment goals of South African businesses.


Southfields’ investment objective is to develop a diversified portfolio of assets, interests and investments in professional services, communications, media, technology, digital, data, and business solutions.

The foundation of our approach is premised on the forging of strong alliances with management teams and co-investors to drive strategic growth. We aim to create tangible value for all stakeholders through capital investment, active board participation, engagements with management teams, and the ability to facilitate value-adding interactions between portfolio companies.



Southfields is led by its vision of investments that inspire growth, innovation, and shared prosperity. In line with the UN’s Sustainable Development Goals, we endeavour to grow businesses that drive positive and lasting impact for companies, employees, communities and the environment.

Our environmental, social and governance (ESG) evaluation is at the heart of our investment strategy. We believe that ESG practices lead to better investment outcomes and therefore have chosen to focus on three pillars:




Equity & Inclusion